Terms of Service

1. Who these terms apply to

These Terms of Service apply to keepupmedia.ca, our linked strategy-session booking forms, and communications sent by KeepUp Media Inc., based in Ontario, Canada ("KeepUp Media", "we", "us", or "our"), about our own services. By using our website or submitting a booking request, you agree to these terms. If you do not agree, please do not use the website or booking form.

The website is intended for adults representing businesses and healthcare practices. You must be at least 18 and authorized to provide the information you submit. These terms do not govern a medical practice's own patient services or communications.

2. Booking a strategy session

A strategy session is a conversation about your practice's marketing needs and our services. Booking a session does not purchase a marketing package, create a paid service agreement, or commit you to hiring us. Please provide accurate contact details and check the time zone shown when choosing your appointment.

If you need to cancel or reschedule, use the options provided with your booking or contact us. Availability may change, and technical issues may affect the booking service. If a booking does not complete, contact us before assuming an appointment has been reserved.

3. Marketing services and results

KeepUp Media provides marketing services for refractive surgery practices, including our Patient Flywheel™ approach. Any paid engagement requires a separate written agreement. That agreement sets out the scope, fees, advertising budget, performance commitments, responsibilities, ownership of deliverables, cancellation terms, and any available remedies.

Case studies and performance examples describe particular engagements; individual results depend on factors such as market conditions, budget, execution, and practice operations. Specific guarantees and their eligibility conditions must be recorded in your service agreement. These website terms do not amend an existing signed agreement.

4. Email and phone communications

When you request information or book a session, we use the contact details you provide to respond and coordinate that request. Marketing communications are subject to the permissions you give and applicable law. Accepting these terms or supplying a phone number does not, by itself, provide consent to promotional text messages.

You can use the unsubscribe option in a marketing email or contact us to update your preferences. We may still send non-promotional messages necessary to address a request you make or administer an existing engagement, where permitted by law.

5. Text messages and SMS consent

KeepUp Media Inc. offers appointment-related texts, including strategy-session confirmations, reminders, and scheduling changes, as well as marketing texts about our services and offers. These messages may be sent using automated technology. Each category requires your separate opt-in; agreeing to these website terms is not an SMS opt-in.

You can choose appointment texts, marketing texts, both, or neither. SMS consent is optional and is not a condition of booking a strategy session or purchasing services. Only provide a number you own or are authorized to use, and let us know if it changes.

• Frequency and charges: the number of messages varies with your appointments, requests, and subscriptions. Your mobile provider may charge for messages and data you send or receive.
• Opt out: reply STOP to the number that sent the text to leave our SMS program. You may receive one final confirmation of your opt-out; after that, program messages will stop unless you opt in again. You can also contact us to withdraw consent.
• Get help: reply HELP or email operations@keepupmedia.ca.
• Delivery: message delivery depends on your carrier and network availability. Carriers are not liable for delayed or undelivered messages.

For details about mobile information and consent records, read the SMS section of our Privacy Policy.

6. Acceptable use and your information

Use the website for lawful purposes. Do not submit fraudulent bookings, impersonate another person, distribute malicious software, attempt unauthorized access, or interfere with the website or other visitors. We may restrict access where reasonably necessary to address misuse, security concerns, or legal obligations.

Our public forms are for business inquiries. Do not submit patient records, medical histories, payment-card details, passwords, or other sensitive information through them. You are responsible for having the authority to share any business information you submit.

7. Website content and intellectual property

Website text, design, videos, graphics, and branding belong to KeepUp Media or their respective licensors. You may view the site and share links for legitimate personal or internal business purposes. Except where permitted by law or written permission, you may not republish, sell, or commercially exploit this content. Ownership or licensing of work produced for a client is addressed in that client's written agreement.

8. Third-party services and links

Our website uses third-party services, including an embedded booking provider and video hosting, and may link to external websites. Those services may have their own terms and privacy policies. We do not control their availability or content. If an external link or booking tool fails, you can contact us for assistance.

9. No medical advice

KeepUp Media is a marketing business, not a healthcare provider. Content about eye surgery or healthcare is for general information and marketing education. It is not a diagnosis, treatment recommendation, or substitute for advice from a qualified healthcare professional. A strategy session with us is not a medical consultation.

10. Availability and limitations

We aim to keep the website accurate and available, but do not promise that it will always be uninterrupted, error-free, or suitable for every purpose. To the extent permitted by applicable law, the website and its general informational content are provided as available, without additional warranties.

To the extent permitted by law, KeepUp Media is not responsible for indirect or consequential losses resulting from use of this website. Nothing in these terms limits liability or rights that cannot lawfully be limited, or replaces obligations in a separate signed service agreement.

11. Privacy

Our Privacy Policy explains how we handle information collected through the website, booking tools, and business communications, and how to exercise your privacy choices. It does not replace any consent required for a particular use of your information.

12. Governing law

These website terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable there. This choice does not take away any mandatory protections or rights that apply where you live. A separate signed client agreement may specify the law governing that engagement.

13. Changes to these terms

We may update these terms as the website or our services change. The revision date appears at the top of this page. Changes apply going forward and do not retroactively change a signed agreement. Where a change requires notice or fresh consent under applicable law, we will provide that notice or request that consent.

14. Contact and messaging support

For questions about these terms, help with a booking, or support with our messaging program, contact us: